Tim Cook Inaugurates Apple Israel Headquarters

Apple CEO Tim Cook arrived in Israel on Wednesday to inaugurate the company’s new R&D center in Herzliya Pituah. The company will have 800 employees in its new center, some of whom are currently in Herzliya Pituah (in the offices of the former Anobit) and some in Ramat Hahayal (in the offices of the former PrimeSense). These offices will also house Apple's representatives in Israel, including its sales and marketing departments.

Apple will put the employees from the companies it acquired in Israel in the new building. Apple acquired flash memory company Anobit in early 2012 for $390 million and movement sensor development company PrimeSense in late 2013 for $300 million, as well as hiring 150 laid off Israeli employees of Texas Instruments.

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Author: abby

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